Barossa Experience - Serving up Culinary Culture
World Food Exchange delegates were immersed in the food and wine culture of the Barossa; with experiences including 'Blend your own' at the iconic Penfolds winery; an intimate “cooking with Barossa Food” session at Maggie Beer's Farm Shop and an inspection of the luxury and indulgence at The Louise.
Penfolds - Penfolds has been producing remarkable wines for more than 160 years and indisputably led the development of Australian fine wine in the modern era. The introduction of Penfolds Grange in 1951 forever changed the landscape of Australian fine wine. Located in the heart of the Barossa, at Penfolds Barossa Valley Winery and Cellar Door, delegates experienced the art of winemaking as they blended their own classic Barossa Grenache-Shiraz-Mourvedre.
Maggie Beer's Farm Shop - An iconic destination for all lovers of fine food. Visiting the Farmshop, delegates explored and tasted their way around the shop, making their way through to the Studio Kitchen where Maggie films her show 'The Cook and the Chef' to enjoy an exclusive verjuice cooking demonstration, tasting the amazing flavours of Barosa chook, seasonal vegetables, vinaigrettes and more, all having been cooked with verjuice.
The Louise - The Louise is an idyllic luxury vineyard retreat encompassing acclaimed on-site restaurant Appellation. Jim and Helen Carreker, owners since January 2005 of the property known for many years as Peppers Hermitage or The Hermitage at Marananga, have spent more than ten years researching and ultimately selecting the Barossa Valley and the stunningly beautiful Marananga hilltop site for their Australian food and wine venture. Delegates enjoyed this opprtunity to take a guided tour of this luxury property voted winner of Luxury Accommodation in the 2007 Australian Tourism Awards.
Regional Showcase Dinner - “Dine with the Barons of Barossa”
Yalumba
Traditions of the Barossa date back to European settlement of South Australia, but for the last 34 years, the Barons of Barossa have been the custodians with the aim of promoting “all things Barossan”. Their goal is to not only celebrate the viticulture and winemaking of the region, but also the food and lifestyle that make it a unique cultural destination. The list of Barons incorporates many of the highest profile wine, food, business and cultural personalities of the Barossa region.
Regional Workshop - Barossa
Seppeltsfield
Local food, wine and tourism operators joined the panel of experts as they discussed world's best practice in culinary tourism and address topics such as: "Culinary Tourism - what's the game and how do we (SA and the Barossa) rate?", "How does it work?", "What's our target market?" and "What's in it for me?" After hearing from the panel, delaetes had the opportunity to discuss the panel's regional experiences and the strengths, weaknesses and opportunities for high-yielding culinary tourism in the region, leaving the workshop with an increased understanding of culinary tourism and how you can benefit from this growing market.
Read the full outline of the Barossa regional workshop here.
Download speaker presentations below:
World's best practice; case studies of culinary tourism - Jo Sinfield
World's best practice; case studies of culinary tourism - Alla Wolf-Tasker
Investing in hospitality in regional SA - James Carreker, Managing Director, Arbutus Hospitality Group
